'Rainmaker' Personal Development Tip - Building Your Personal Brand Image
Important Question: What is your Personal Brand?
A powerful brand is Ferrari. When you think of the word and image, "Ferrari", what comes to mind?
Fast - Red (perhaps Yellow...)
- Exotic
- Expensive
Perhaps you want one... perhaps not.
Well... Guess what? YOU HAVE A PERSONAL BRAND.
Thinking of your Personal Brand... What do people think of when your name comes to mind?
Hard-working? - Caring?
- Personal Accountability?
- Team Player?
- Positive Energy?
Or:
- Does only enough to get by?
- Cares only for themselves?
- No Personal Accountability -- blames everyone / everything else for their short-comings?
- Not a team player?
- Negative energy?
Perhaps your team members want to help you? Perhaps they want to work with you? Perhaps not...
Do your Customers think of you as:
- Attentive
- Caring
- Consultative
- Helpful
- Positive energy
Or:
- Not attentive
- Not caring
- Not consultative
- Not helpful
- Negative energy
Perhaps your Customer wants to listen to you? Perhaps your Customer wants to buy from you? Perhaps not...
The reality is that people think of you the way they perceive you.
What you do and how you do it creates perceptions. It is important to realize that not everyone sees your world the same way you do.
What are you doing to improve your Personal Brand image?
What are you doing to improve your contribution?
What are you doing to make your difference
You might be saying, "Look, Chris... This is JUST A JOB. It is not my life." To which I would reply: "How can anything that takes up 25% of your life and puts food on your table just be anything?
To those who say, "This is just a job," I say, "Stop ripping yourself and the world off." Love what you do or find work that you can love.
Key point -- What will your legacy be? We are all creating a legacy. Trust me. Is your legacy the one you want everyone to remember you for?
- "This person, (insert your name), gave only the minimum in their life and job."
- "This person, (insert your name), hated their job but collected the paycheck because they needed the benefits and felt that they could not do any better."
- "This person, (insert your name), just showed up."
- "This person, (insert your name), lived."
- "This person, (insert your name), did everything they did with passion, energy, and gusto."
Which person are you? Do not compare yourself to others. Compare yourself to you.
Now go Maximize Possibility!
Other blog posts you may be interested in:
- Does Your Personal Brand Say What You Want it to Say?
- Five Mistakes Employees Make
- Personal Branding - Are you a Poser?
- Your Raise Becomes Effective When You Do
- Who Are You Really Pointing the Finger at? An Exercise in Personal Accountability
Chris Young helps organizations Maximize Possibility through talent management, cultural transformation, and strategic intervention. Bring Chris in today!
