Good Friday everyone! I've got a great online magazine for you to check out this week on one of my favorite topics: personal branding.
The Resource:Dan Schawbel's Personal Branding Magazine
What It Is About: Naturally the focus of Dan's magazine is personal branding. However, I have yet to find anyone else who has such a firm grasp on the many different aspects of this sometimes intangible concept.
From social media and blogging to personal networking, SEO, and captivating interviews with high profile personalities, Dan coordinates an excellent publication that truly encapsulates this fascinating subject and provides excellent insight on how to improve and maximize your personal brand.
Personal Branding Magazineis a quarterly eMagazine in its third year of electronic publication and is a must-read for anyone committed to building their personal brand.
Why You Need To Check It Out: I've been intrigued with the idea of personal branding ever since I first read Tom Peters' "The Brand Called You" in Fast Company over ten years ago. I couldn't be happier that Dan has picked up the torch and become a active expert on personal branding with his regular quarterly e-magazine and a highly engaging blog.
Dan is also living proof of the power of one's personal brand and the many doors it can open. Not long after finishing college Dan leveraged his passion for personal branding and quickly branded himself to be one of the foremost experts on the subject. Ask anyone about personal branding and Dan is sure to come up in the conversation. He's an inspiring man to say the least!
Generally I try to highlight resources that are free (Dan does offer a free one issue trail), but this is one that is definitely worth paying for. For less than $13 a year, you'll be making a minimal investment in yourself that is sure to pay big dividends down the road. So, go ahead and sign up for a free trail issue- if you like what you see, make the investment in yourself and your personal brand. BTW - in his latest issue Dan's got a great interview with Seth Godin - I think you'll be hooked!
