Every Friday I like to share a resource that I feel will help you to Maximize Possibility in your organization. This week I've got a great eBook download to share with you from one of today's best business writers - Seth Godin
The Resource: Seth Godin's free eBook: Unleashing The Ideavirus
What It Is About:Unleashing The Ideavirus is based on the ability of really great ideas (or products/services) to go "viral" when the right market conditions are created and encouraged. There are millions of great ideas out there, but one that just sits there doing nothing has little or no value. In his book, Seth explores how great ideas can be made to spread like wildfire and infect everyone who comes in contact with them.
Why You Should Download It: Seth is a game changer, and this eBook is a living testiment to what an ideavirus can and should be. Using his established following of customers and readers, Seth did something most authors would consider to be unthinkable - he made his full length book (197 pages) available as a free PDF download. Yes, this is the same book you can buy on Amazon.com for $14.
In his book Seth explains that an ideavirus creates an environment where customers market to each other. Effectively, I am doing just that right now by telling you about his book, and with no financial incentive of my own (not even an Amazon affiliate link). That is what the ideavirus is all about - creating the conditions for your great idea to spread.
What does this all have to do with HR and talent management? A lot actually. The success of any HR department is highly dependent upon its ability to continually come out with new and great ideas for improving and maximizing its organization's people processes. As Seth says, these ideas are "worthless" if they can't spread quickly and bring others to action. This free eBook will help to provide you with a framework for creating the conditions for your great ideas to go viral.
Go ahead and download it today. After all, its free, and there will be a lot more practical applications to your position and organization than you would imagine!


